Three convenient locations to serve you - Rochester, St. Cloud & Southdale Mall

Rochester (507) 289-2444 | St. Cloud (320) 252-9634 | Southdale Mall (952) 698-3511
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Rochester (507) 289-2444 | St. Cloud (320) 252-9634 | Southdale Mall (952) 698-3511

With hundreds of different wedding dresses & gowns to choose from, you are sure to find just the style you have been searching for.  From moderate to Couture Wedding Gowns, we have a wedding gown to fit the needs of every brides wedding. We also carry numerous bridesmaids lines for your attendants.  We have several hundred bridesmaid dresses to choose from which means you can find the perfect compliment to your gown.

August 1-31 ~ Rochester ~ Designer of the Month: Lazaro

August 1-31 ~ St. Cloud ~ Designer of the Month: Christina Wu

August 26-31 ~ St. Cloud ~ End Of Summer Sale

September 11-13 ~ Rochester ~ Toni Federici Trunk Show

September 20th ~ Out Of Store Event ~ TCBS Event


 View All Upcoming Events

Designer: Pronovias Bridal

Pronovias Bridal Collection

View Pronovias Collection


Pronovias Collection

For the bride who is looking for drama, flair, and styling while remaining unmistakably bridal….Pronovias is the line for her.  Pronovias, heralding from Barcelona, Spain, is Europe’s bridal design powerhouse.  They are well known for gowns that offer brides a chance to push the envelope in a way that is comfortable yet daring.  The gowns have a hint of an edge to them but retain their unmistakable feminine quality with ease.

Pronovias has many lines within their brand from world famous designers like Elie Saab and Manuel Mota.  What all the designers have in common is their vision to dress brides in gowns that accentuate the beauty of her form.  Pronovias wedding gowns range in classic and architectural lines to gowns that seem so light they would float.  Another signature Pronovias look is with the use of lace.  Often you will find two laces layered on top of each other to give the gown a sense of depth and simple beauty or you will see just a peek of lace under a hemline or at the top of the bodice. 

Fabrics used in the Pronovias line are as special and varied as the gowns themselves.  Silks of all sorts, pleated organzas, embroidered tulle, gazar, and feather light crinkle chiffons create the base of these masterpieces.  Embellishments also abound…feathers, beads, silver and gold thread, silk flowers, and ruffles both voluminous and sparse add character to the dresses.  The final fit of a Pronovias wedding gown is a true celebration of the bride – beautiful.





Rochester Bridal & Formal: (507) 289-2444   |   St. Cloud Bridal & Formal: (320) 252-9634   |   Southdale Formal: (952) 698-3511